Krishi IQ: Digital Dissemination of Agriculture Practices of Cluster Bean and Gram

Farmer's Helpline: +91 8854 94 6532 / +91 941 33 72 313

(A Project of National Agriculture Development Programme)

Project Background

The outbreak of internet and mobile telephony is all together changing the landscape of accessibility. Agriculture and farmers are no exception to this. The agriculture education cannot be bounded into classrooms from now. There are efforts going around globally and in Indian context to generate e-content especially educational videos related to farming practices. These efforts are very scattered, unorganized and incomplete. The agriculture practices also vary a lot. Hence, it is contemplated to fulfill the need gap and providing the standardized educational videos which can be accessed 365 days and 24 hours from anywhere. As visual learning is easy to understand then reading and learning through teaching, the project is envisaged to develop the series of short video-contents for selected Kharif and Rabi crops of Hyper Arid Partially Irrigated Westen Plain (HAPIWP) Zone of Rajasthan.

According to Integrated State Water Resources Plan published in Oct. 2014; HAPIWP Agro Climatic Zone comprises of Bikaner, Jaisalmer and part of Churu (Ratangarh, Sardarshahar and Sujangarh).

The project aims to develop series of video contents that will cover crop production and management practices of Cluster Bean and Gram crops.